Frequently Asked Questions
Common questions about launching a WordPress website for a digital business.
Can I really launch a professional WordPress site in one day if I have no technical experience?
Yes — the combination of one-click WordPress installers from modern hosting providers, pre-built theme templates that apply a complete design in one click, and free plugin ecosystems that handle technical functions without requiring code means the technical barrier to a professional-looking site is genuinely low. What takes most people longer than one day is not the technical complexity but the decision-making — choosing a domain, deciding on a niche, picking a theme direction. If those decisions are already made before you start, the actual setup is achievable in a single focused day.
Do I need to know how to code to use WordPress?
No — modern WordPress with a page builder theme like Divi or a well-configured theme like GeneratePress allows you to build and maintain a professional content site entirely through visual interfaces, without writing a line of code. Code becomes relevant if you want to implement highly custom functionality beyond what plugins and themes provide, but this is not a requirement for a content-based digital business in its first one to two years.
How many plugins should a new WordPress site have?
Under 8 active plugins for a new site is a reasonable target. The exact number is less important than the quality and purpose of each one — a site with 6 well-chosen plugins will outperform one with 20 redundant or overlapping ones. At launch, the 5 to 6 essential categories covered in this article are genuinely all you need: SEO, caching, security, backups, contact form, and optionally image optimization. Everything else should be added only when you have a specific, current problem it solves.
Do I need a Privacy Policy if I am not selling anything yet?
Yes — a Privacy Policy is required the moment you collect any personal data from visitors, which includes Google Analytics tracking, contact form submissions, email newsletter signups, and cookie placement. This applies even before you sell anything, because the data collection happens regardless of whether there is a transaction. Most jurisdictions impose this requirement, and many ad networks and affiliate programs also require a published Privacy Policy as a condition of their terms of service.
Which is better for a new digital business — GeneratePress or Divi?
For pure speed and Core Web Vitals scores, GeneratePress consistently outperforms Divi in our testing and in independent benchmarks. For design flexibility and the ability to build complex page layouts visually without code, Divi offers significantly more control. The practical decision: if you are a content-first business publishing articles and want the fastest possible load times with minimal design complexity, GeneratePress is the better default. If visual design of pages, landing pages, and sales pages is a central part of your workflow, Divi's builder flexibility justifies the modest speed tradeoff.